In general the music scene in Japan was rather boring in 2013 with no new artists standing out, no big-hit songs and no raise of existing artists. Perhaps all due to some structural changes at giant Avex Tracks.
Kohaku Utagassen reflected the industry trend and it was all up to the marketing efforts of each team to deliver an appealing show. The ladies made their effort with a good lineup which was not properly matched by their host Ayase Haruka who put a very tense performance filled with mistakes in enunciation and timings.
Overall and once again Kudos go to Arashi for great MCing, but that's to expect after four years in the job. Ayase made her effort, but in humble opinion, she lost in landslide the moment she cried when presenting the story she chose to produce and cover.
Emotional moments on both sides, Arashi delivered the goods and certainly a high number of votes with their story "furusato" which was one of the best moments in the show.
This year white won again with a conservative and safe approach filled with the right emotions at the right time and with great hosts. The ladies put a great show of innovation, new songs and effort, but were greatly not managed well by a host who seemed sometimes lost and full with hesitation.
Looking forward, we should expect the music industry to come to life again in 2014. For now, good job boys on having done it again!
